Airtel, Google join hands to launch Free Zone service in India

Image source: www.mobiletor.com

Google and Bharti Airtel recently publicized the launch of ‘Free Zone’ that will be powered by Google. This ‘Free Zone’ will provide Bharti Airtel mobile users an access to not only mobile web search free of cost but also to features like phone friendly versions of Google+ & Gmail in India. This would be Google’s next step to get connected with its users while Airtel subscribers will get great benefit. Indeed, a wise step by both the organizations.
Speculations were already there but both of these mega companies officially announced it on Wednesday. This ‘Free Zone’ let’s customer access the first page of any website from search results but at no data cost. A source revealed, “Free Zone aims to put the web in the hands of more people and empower first time Internet users with several useful services of the Internet.” Apart from this, this will also help the organizations that use web for promoting  their services and products as the target audience will increase.
N Rajaram, the Chief Marketing Officer – Consumer Business of Bharti Airtel has recently stated on the matter that the plans of “Free Zone” have been initiated with the aim of targeting millions of Bharti Airtel users in order help them discover the realm of mobile internet while leveraging the wide world of data search, internet mailing with social collaboration but with zero incremental cost.
Well the users for Bharti Airtel can make use of this service by visiting the page http://www.airtel.in/freezone. Just visit the page and start making use of Internet and that too without any requirement of signing in to the service. Moreover another facility of creating a Gmail account instantly is provided to users on the ‘Free Zone’ homepage. This service is believed to provide an array of multitude of connectivity as well as social media services to users from Google.