Quick Heal introduces first-ever social media campaign against viruses

Image source: crackyhacker.blogspot.com

Quick Heal is introducing a social media campaign against viruses which is the first of its kind and is lined up to run for the duration of five weeks. Quick heal, an “Anti Virus” has no relation with humor. The aim behind to take the way of humor is to spread the awareness about the antivirus amongst all smart phone or gadget users. Humor has always been successful to grab the attention of people and this is why Quick Heal is coming up with this new campaign that is based on and centered around humor.
Quick Heal is planning to give 101 ways to make the better use of the gadgets to users during the campaign.  Sanjay Katkar, CTO and Technical Director, Quick Heal Technologies reveals the motive behind choosing humor based and digital social media campaign. He said, they see a good potential in the digital marketing and in marketing effort, this is the best option to add the human element by using the word digital which is quite friendly and powerful.
The campaign is helping us as we are getting the good response in infographics, memes and updated information for virus of the week. At this age, IT security is mandatory for each user and with the help of the campaign Quick heal is making an attempt to spread this. During the campaign, Quick heal will be displaying the good uses of gadgets with the help of videos, infographics, images and blog posts. The security for the device or data is must for everyone and Quick Heal is reinforcing the idea and solution for this. The campaign is specially running for users of the age group of 10 to 45 years as the smart phones and gadget usage is highest amongst this age group.